8:00 a.m. - 8:20 a.m.

8:20 a.m. - 8:30 a.m.

Chairperson's Opening Remarks

Main Stage

Kelly Hogan

8:30 a.m. - 9:15 a.m.

SUCCESSFUL APPEAL & APPROVAL THROUGH REIMBURSEMENT RESOURCES

Main Stage

Rob Ungvary

9:15 a.m. - 10:00 a.m.

ROLE & IMPACT OF MARKET ACCESS IN OPTIMIZING VALUATIONS IN STRATEGIC M&A ACTIVITY

Main Stage

Rob Wenthold

10:00 a.m. - 10:30 a.m.

10:30 a.m. - 11:15 a.m.

PRACTICAL APPROACH TO ACHIEVING COVERAGE FOR AN AI-ENABLED PRODUCT

Main Stage

11:15 a.m. - 12:00 p.m.

PANEL DISCUSSION: REMAINING QUESTIONS & OBSTACLES TO ADDRESS BEFORE REACHING WIDESPREAD AI COVERAGE & ADOPTION IN THE US

Main Stage

12:00 p.m. - 12:30 p.m.

12:30 p.m. - 1:15 p.m.

FIRESIDE CHAT: GUIDING INDUSTRY TO EFFICIENTLY MEET EXPECTATIONS FOR POSITIVE COVERAGE DECISIONS

Main Stage

1:15 p.m. - 2:00 p.m.

IMPORTANCE OF SECURING KOLS TO SUPPORT THE VALUE PROPOSITION

Main Stage

Julie Adler Brown